Dr. Cress grew up in a small western Wisconsin town. It was there he had his first experience with chiropractic as a patient. Initially, he was taken in for ear infections. As he went through high school he went regularly through the year as sports injuries and ailments added up. Time and again, the work of a chiropractor, gave him healing physically, as well as mentally. As a former athlete, Dr. Cress especially enjoys working with the youth.

The close personal relationships that can develop and the desire to help individuals and families on a deeper and broader level than just pain alone, drive Dr. Cress to become a better doctor each day. His ultimate goal is help patients one step at a time reach goals they never thought were attainable by meeting them where they are at and what they are ready for today. Dr. Cress strives to incorporate teaching of eating, movement, sleep, and mindfulness into his work as a chiropractor.

Outside of work at the clinic, Dr. Cress can be found next door, exercising at the Press Room, at home reading a book, practicing the guitar, tackling an outdoor endeavor and enjoying nature, attending a concert, and enjoying yoga or meditation.

Credentials He attended Ripon College, getting a degree in Psychobiology and a minor in Chemistry, while taking a variety of pre-med classes in biology, psychology, and chemistry. He also took a variety of classes in Philosophy. He graduated in four years and started anew at chiropractic school. At Northwestern Health Sciences University he received a doctorate in chiropractic, a nutrition certification, and a Graston certification (instrument assisted soft tissue mobilization).

He has a bachelor degree, a doctorate degree, and certifications in nutrition and Graston.

Dr. Cress grew up in a small western Wisconsin town. It was there he had his first experience wi... Read More

Dr. Lawson grew up primarily in California, but also lived in Venezuela and Malaysia as part of his father’s job. He joined the active-duty Air Force in 2003 as a security forces member, deploying twice in support of Operation Iraqi Freedom and Operation Enduring Freedom in Iraq. It was during emergency field medicine training that he discovered he enjoyed learning how to help instead of fight. After he left active-duty, he went into nursing school and worked in pharmacy. Tiring of the nursing model after a couple years, he studied with the intent of eventually attending medical school.

Working in pharmacy caused him to be disenchanted with the realities of providing sick care that often did not get people better in the long-term. It was then he eventually discovered chiropractic through his daughter. She was experiencing unusual spine pain at a young age and took her to a chiropractor. After taking care of her pain and getting her back to playing soccer, he immediately applied for and attended Parker University.

Outside of the clinic, Dr. Lawson enjoys trying new restaurants, playing video games, and hiking.

He has three Bachelor’s of Science degrees, a Master’s of Science degree and a Doctorate. Additionally, he is certified in functional medicine by the University of Functional Medicine.

Dr. Lawson grew up primarily in California, but also lived in Venezuela and Malaysia as part of ... Read More

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New Richmond
Located at: 1500 Madison Ave Ste 5a, New Richmond
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